Guidance on the business decisions that matter most — from insight gained over 25 years.
Discretion. Integrity. Diligence.
Senior counsel in the room for the calls that matter.
There are moments in a business's life where the quality of the commercial thinking in the room makes a material difference to the outcome. A live fundraise. A term sheet negotiation. A conversation with a potential acquirer. A partnership agreement that sets the terms of a relationship for years. These are not moments for process; they are moments for judgement.
Commercial Direction provides exactly that — direct, senior commercial involvement at the moments when it counts. We work alongside founders and business leaders during live transactions and critical commercial decisions, providing experienced counsel and guidance throughout.
The engagement is focused and ongoing for the duration of the situation — dedicated attention on the specific matter as it develops, not a periodic review from a distance.
Commercial Direction engagements are structured to the specific situation — the scope, the timeline, and the nature of the involvement are agreed at the outset.
Everything is held in strict confidence throughout.
Start with an application.
We only take on work where we can make a difference, so the first step is understanding what you need.
Discretion. Integrity. Diligence.
Senior counsel in the room for the decisions that carry a cost.